8 fashionable things with Pantone color in 2023
Pantone is known not only for setting every color known to man to date, but also for defining a particular color to define the next year. Pantone Color Institute Executive Director for 2023, Leatrice EismanViva Magenta was chosen.
The tone, very vibrant and impressive, is inspired by nature and is a response to the technological age we live in today; the color is inspired by cochineal red, one of the most expensive dyes in the world.
Belonging to a family of natural dyes, it is one of the strongest and brightest in existence, and Viva Magenta is a way to pay homage to this intense color and also to invoke the forces of nature in an age marked by digital.
And a vibrant shade like this color could not go out of fashion, on the contrary, the color will certainly be explored a lot in the fashion world, that’s why we have selected fashion items that are already in your holiday. really enjoy the color of 2023 (and the year itself).
