Campaigns of the week: Yanomami at the Oscars, women and justice
To draw attention to illegal gold mining, the Yanomami, the indigenous people of the Amazon, created an alternative version of the Oscar statuette without using raw materials. Created the campaign DM9 will present a statuette of the deity to each of the award winners.
ON the Ministry of Health joins Federal government to premiere the film of the National Movement for Vaccination. The ad features actress Beth Goulart testifying about the pain of losing her mother, actress Nicette Bruno, to Covid-19. He created the film National announcement.
already Monang is using International Women’s Day, which is celebrated on March 8, to encourage women to create a network of support for each other. Created the campaign Talent Marcel empowers the #AGenteSeCuidaAssim movement.
It also deals with the topic of care among women Globe presents a film about women who resorted to justice. The work created by the broadcaster shows some of the rights they won for them.
Tais Araújo stars in the campaign for Nature which speaks of courage and encourages women to take the places they want to take in society. Created the campaign Gallery it is also part of the Luna perfume launch.
AND Amazon invites Lulu Santos and Daiane dos Santos to play with the saying ‘Even saints are suspicious’ to discuss the benefits of being a platform subscriber. creation is from AlmapBBDO.
Bringing the concept “Perfume that lasts”, fluffy did Goy, invites former BBBs Naiara Azevedo and Camilla de Lucas to present the product to host Ana Clara.
AND Africa creates his first campaign for Popeyes and features Henrique Fogaça as the protagonist. Instead of in the kitchen, this time the chef is the customer.
In honor of International Women’s Day, Huggies uses the metaphor of the color pink to discuss stereotypes about the female gender. The brand manifesto seeks to emphasize women’s freedom. Accenture Song was responsible for the creation and production was carried out by Pródigo Filmes.
With creation WMcCannThe Chevrolet brings Marcos Mion to present the props of the new Montana in the film “Menos pera, mais bora”.
AND City Hall of Rio de Janeiro deals with vandalism in the work he created binder. The purpose of the institution is to warn that such behavior is a criminal offense.
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