Prohibition of data collection for advertising purposes will no longer interrupt Google services

Google has long given users the option to opt out of data collection for targeted advertising. However, this privacy option had a serious drawback, because if activated, some functions in various company services were broken. The developers have now optimized the data collection blocking function, and its activation no longer affects other Google services.

Image source: Google

Previously, you could prevent Google from collecting user data for targeted advertising by enabling or disabling various options for the entire account, including saving your web searches and history and YouTube browsing history. However, in this case, not only the data collection was blocked, but also the work of some of the company’s services, including Google Maps, search engine and Google Assistant, was stopped.

Fortunately, the developers have not left this unnoticed and simplified the management of privacy settings. Users can now leave YouTube app and web history and browsing history enabled, but use additional options to tell Google that they do not agree to the processing of sensitive information for personalized advertising.

This was done by adding a new My Ad Hub section in Google Account Settings. With it, the user can decide what type of activity Google will use to display ads. According to reports, the new feature will begin rolling out this week, and the privacy settings will soon be available to all Google users.

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