Energy BBDO wins the competition and wins the Tigre account

03/27/2023 adminaccount, BBDO, competition, energy, Tigre, wins0 comment

The agency will be responsible for all development and management of brand communications Energy BBDO will take over the Tigre account in a framework that includes the development and management of the parent brand, the corporate brand and the group’s sub-brands. The acquisition was made through a tender which, as PROPMARK has revealed, included, in addition to Energy, CP+B, Dentsu, BETC Havas and Talent Marcel, previously responsible for the account. The agency will also be on a mission to deepen the brand’s relationship with its various audiences by influencing the…

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Tigre debuts with 100% digital action showing composure when using the brand’s products

01/31/2023 adminaction, brands, composure, debuts, digital, products, showing, Tigre0 comment

Terrified screams when you see something is wrong at home are a common scene in Brazilian homes. But what if they are replaced by shouts of joy? In its latest campaign, 100% digital, Tigre shows once again that consumers replace panic with peace when using the brand’s products. The films created by Talent Marcel focus on the brand’s three product lines: hydraulics, electricals and sewage. All have 15” versions that will be released on Facebook, Instagram, LinkedIn and Youtube and bring touches of humor to confirm that those who love…

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Tigre presents web series on the implications of the reforms

12/02/2022 adminimplications, presents, reforms, series, Tigre, web0 comment

Talent Marcel designed the campaign, which is produced by Café Royal and Loud+ Anyone who has been through a project knows, all too well, the headaches it creates for people dealing with possible contingencies. Inspired by this moment, Tigre presents the web series “Até que a Obra nos Separe”, presented by actress Tati Lopez, which shows how the choice of products can help alleviate the problems. Created by Talent Marcel and produced by Café Royal and Loud+, the first episode is now available and follows the story of Ruama and…