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Uberaba Procon fines nine stores for selling iPhones without chargers

Illustration: Cecilia Marins/Mobile Time

The Procon of Uberaba fined and fined nine of the ten stores he visited for selling iPhones without chargers in the city of Triângulo Mineiro. In the action carried out in partnership with Procon-MG this week, retailers received fines ranging from R$10,000 to R$20,000 each, municipal agency Mobile Time reported.

One of the stores has even been sued twice, once by the municipal agency and another by the state.

According to Procon Uberaba, 16 consumer complaints about the sale of devices without plugs have been registered since May 2022. Since then, the agency began notifying stores. In addition, three complaints are awaiting submission of documentation to be registered and nine people requested information on the regulator’s WhatsApp channel.


Tim Cook;  apple

Apple CEO Tim Cook in 2020 when he introduced the iPhone without a charger (Credit: YouTube/Apple video playback)

Since the iPhone 12 family, launched in 2020, Apple has sold its smartphone models without chargers. At the time, the company’s CEO, Tim Cook, justified the reduction of the company’s carbon footprint and that many of its users already had the plug of previous generations. Since then, the company’s action has been widely criticized by industry experts, regulators and civil society, as it removes a crucial contribution to the operation of the device.

The topic gained more force with the start of sales of the iPhone 14 last Friday, the 14th, without a charger. As a result, Apple failed to comply with an order from the Ministry of Justice and Public Security (MJSP), which in September suspended the sale of Apple smartphones without plugs, in addition to imposing a fine of R$ 12.2 million and requested the suspension of smartphone registrations with Anatel and Inmetro.

A day before the launch of the official sale of the devices in Brazil, the manufacturer submitted a preliminary order to sell the mobile phones. The request was accepted on the day of the sale by Federal Judge Kelly Soares Vasconcelos, of the 20th Judicial District Court of the Federal Circuit, who ordered the suspension of Senacon’s announcements until Anatel speaks on the matter.

In addition to the federal realm, Apple also faces challenges in state courts. In São Paulo, the 18th Civil Court of the Foro Central de São Paulo ruled last week that the company must provide chargers with the devices, chargers to all consumers who bought the iPhone without the accessory, and ordered the payment of R$100 million in damages. for social damages.

Apple informed Mobile Time on October 14 that “All iPhone models sold in Brazil comply with local regulations, and we’re excited to bring the new iPhone 14 lineup to customers starting today.”

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